During the extraordinary rise of popular culture and counterculture in the Sixties, Jim Marshall seemed to be everywhere that mattered. His images of the Monterey Pop Festival, which chronicled the breakout performances of Jimi Hendrix, Janis Joplin, and Otis Redding, were woven into the lore of the era. Johnny Cash's groundbreaking concerts from Folsom Prison and San Quentin Prison were also captured by the lens of Marshall's camera. In a career that ended with his untimely death in 2010, Marshall shot more than 500 album covers; his photographs reside in private collections and museums around the world.
Posthumously, Jim Marshall holds the distinction of being the first and only photographer to be presented with the Recording Academy's Trustee Award, an honorary Grammy presented to individuals for nonperformance contributions to the music industry.
Marshall saw himself as an anthropologist and a journalist, visually recording the explosion of creativity and celebrity of the Sixties and Seventies. His images employed a minimum of artifice to document people and events. Not interested in conventional beauty or technical perfection, Marshall sought to capture character: the simple truth of who a person was. His photo essays on civil rights and political unrest are a testament to his concern for the human condition.
Jim Marshall Photography LLC was established with the primary goal to preserve and protect Marshall's extraordinary legacy as a discerning photojournalist and a pioneer of rock & roll photography.